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Red Dead Redemption 2 : déjà un fort impact
Le jeu le plus attendu en cette fin d’année. Après 8 ans d’attente et plusieurs années de développement, Red Dead Redemption II est prévu pour le 26 octobre 2018.Filiale du groupe Take Two Interactive, Rockstar Games, absent des principaux salons du jeu vidéo depuis plusieurs années suite à un différend qui a presque 20 ans ne profite plus de cette fenêtre pour annoncer ses jeux.
Insight
The Perfect Match - France vs Belgium: EDF lights up the semi-final
How beautiful is this French team! By managing to contain the Belgian neighbor and its leader Eden Hazard, the Blues played a successful match. Samuel Umtiti suddenly sent an entire country into the final. Building on these good results, 13 French sponsors played the game on social networks to the fullest...
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The Perfect Match - France vs Croatie : 2 millions d'actions sociales pour les marques
A la suite d’une finale historique, les Bleus ont décroché une deuxième étoile et ont inscrit leur nom au palmarès du Football mondial pour l’éternité. Face à ce fantastique résultat, les sponsors Français s’en sont donnés à cœur joie pour célébrer la victoire finale de l’Equipe de France et surfer sur la vague bleue. Tous les partenaires de la FFF ont pris la parole sur les réseaux sociaux, générant pas moins de 2 millions d’actions sociales autour de la finale...
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The Perfect Match - France vs Uruguay : Orange passeur d’émotions
Alors qu’on leur promettait le supplice, les Bleus ont dominé de la tête et des épaules une vaillante équipe uruguayenne. Score final 2 à 0 et une qualification pour les demi-finales. Forts de ces bons résultats, 12 sponsors français ont joué le jeu des réseaux sociaux à fond...
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The Perfect Match - France vs Denmark: PMU bets on multiplatform
With a certain lack of action, this last group match will not go down in the history of French football. However, the sponsors of Les Bleus played the game to the end by increasing the number of Social Media activations. On Facebook, Twitter and Instagram, 9 official sponsors of Les Bleus took the floor to show their support for the national team...
Insight
The Perfect Match - France vs Australia: Carrefour comes out on top
Les Bleus successfully entered the competition with a victory 2 goals to 1 against the Australian selection. On the social web field, 6 Australian sponsors and 5 French sponsors took advantage of the match to conduct activations, generating a total of 77 publications...
Insight
The Perfect Match: France vs Peru: Movistar gives a social media lesson
At the end of a closed match where physical commitment was certain, the Blues validated their ticket for the Round of 16 by beating Peru on the lowest score. On the social media side, 9 French sponsors and 7 Peruvian sponsors spoke on their spaces during the match...
Insight
On Facebook, Coca-Cola dominates before the match.
As the 2018 FIFA World Cup starts, the match between the brands has been played with enthusiasm on social networks since the beginning of the year. The Metrics Factory has identified on Facebook no less than 2,120 posts made by the official sponsors of the competition on their pages between January 1 and June 6...
Insight
Portrait of Ligue 1 fans on Facebook
With 29.3 million French people interested in soccer (source: Repucom), Ligue 1 Football is the most followed sports competition in France. Facebook, the platform that brings together more than one French person out of two, is presented as the largest stadium in the world...
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The Perfect Match by The Metrics Factory
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